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What Are The Benefits of AWARE™ Technology In Promotional Products?

By editor
April 15, 2024

AWARE™ Is Building Trust In Sustainability Claims. Branded clothing with traceability is becoming increasingly important. Consumers are seeking clothing made from eco-friendly materials with transparent supply chains. 

Brands are responding by offering clothing made from sustainable materials like organic cotton, recycled polyester, and bamboo and providing traceability throughout production.

AWARE™ Technology Revolutionised Traceability
Aware technology embodies cutting-edge advancements in wearable technology integrated into clothing. This innovative technology embeds sensors and smart components into garments to enhance users' benefits. The AWARE™ tracer is a traceability platform that meticulously validates the entire lifecycle impact of sustainable textiles, from their origins to the end user. 

Branded workwear items such as Iqoniq come with an  AWARE™ Virtual ID, offering end users complete transparency regarding the sustainable practices behind the brand's clothing choices.

 

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Benefits of AWARE™ Technology

Branded workwear and promotional jackets with Aware technology coupled with sustainable materials offer several positive aspects:

Innovation and Sustainability: Integrating Aware technology into sustainable branded clothing demonstrates a commitment to innovation and sustainability. It showcases your brand's dedication to utilising cutting-edge technology while minimising environmental impact, appealing to eco-conscious consumers.

Enhanced Functionality and Transparency: Sustainable branded clothing equipped with Aware technology elevates functionality and ensures transparency in the supply chain. Sensors embedded within garments monitor production processes, empowering brands to provide consumers with comprehensive insights into material sourcing and manufacturing methods, fostering trust and loyalty.

 

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Environmental Awareness: Aware technology enhances user experience and promotes environmental awareness. Aligned with consumer preferences for products that champion sustainability, this innovative approach underscores the brand's commitment to responsible practices.

Engagement and Differentiation: Sustainable branded clothing featuring Aware technology offers a distinctive edge, setting brands apart from competitors. Its innovative features captivate consumers while highlighting the brand's sustainability efforts, driving engagement and differentiation.

Modern and Responsible Image: Incorporating Aware technology into your sustainable branded clothing projects a modern and responsible image. It demonstrates your commitment to addressing environmental and social concerns while embracing technological innovation, appealing to socially conscious consumers.

By combining Aware technology with sustainable materials and transparent supply chains, brands can create a promotional clothing range that enhances functionality and aligns with consumer values, driving brand affinity and loyalty.

 

 

How Does AWARE Work In Promotional Clothing?

 

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Iqoniq Jasper Recycled Cotton Hoodie

 

This garment is crafted from 100% cotton, a blend of 50% recycled and 50% organic cotton, and weighs 340 G/M². It contains no synthetic materials like polyester, ensuring its recyclability into new cotton products after its lifecycle.

 

The interior features soft-brushed fleece for added comfort. The unique QR label on each item verifies the authenticity of the recycled and organic fabric materials and the environmental impact claims. Scanning the QR code grants access to a dedicated digital passport, providing detailed insights into the product's sustainability credentials.

 

View the Iqoniq Jasper recycled cotton hoodie here.

 

 

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Iqoniq Fleece Jacket 

 

This jacket represents a genuine commitment to sustainable fashion. Crafted from authentic recycled and organic fabric materials, it significantly minimises its environmental footprint.

 

The innovative AWARE™ disruptive physical tracer and blockchain technology assures its sustainability. By scanning the QR code on the jacket, you can access a dedicated digital passport for the product, which provides comprehensive information about its journey and eco-friendly credentials.

 

View the Iqoniq fleece jacket here.

 

 

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Iqoniq Yosemite Recycled Cotton Pique Polo 

 

This branded polo exudes sophistication. It features a front placket adorned with two buttons in a matching colour and 1x1 flat ribbing at the collar and sleeve hem.

 

Crafted from 100% cotton, with a blend of 50% recycled and 50% organic cotton, weighing 220 G/M², it upholds its eco-friendly ethos.

 

This garment can be recycled into new cotton products free from synthetic materials like plastics after its lifecycles.

 

View the Iqoniq Yosemite recycled cotton pique polo here.

 

Benefits of AWARE™ Technology

The authenticity of the recycled and organic fabric materials and the environmental impact claims are substantiated using the AWARE™ disruptive physical tracer and blockchain technology. Just like the other Iqoniq branded workwear items, this polo also comes equipped with a unique QR label, allowing for easy access to a dedicated digital passport of the product with just a simple scan.

 

Aware technology represents a significant advance in wearable technology. It is seamlessly integrated into clothing. The AWARE™ tracer ensures transparency and accountability in the production process. As consumers increasingly prioritise eco-friendly materials and transparent supply chains, companies are now empowered to choose sustainable clothing options with traceability.

 

By combining Aware technology with sustainable materials and transparent supply chains, you can create a promotional clothing range for your business that resonates with eco-conscious consumers.

 

Contact our sales team today to discuss our promotional clothing range with AWARE technology, and let's make a positive impact together.

 

 

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