The Planning Tool That Actually Gets Used
There’s something about a new year (or a new month, or a particularly chaotic Monday) that makes us all reach for fresh planning systems. We download apps, buy elaborate planners, start colour-coded spreadsheets. And then, somehow, they all end up forgotten in a drawer or lost in the chaos of seventeen browser tabs.
The planners that actually stick around are always the ones right in front of you. The ones you can't miss. The ones that fit naturally into how you already work.
When Everyone Needs to See the Same Thing
We’ve all been in that meeting where someone asks, “When’s the deadline?” and three different people check three different systems, only to discover they’ve all got conflicting information. Or worse, the team event that nobody remembered was happening this week.
That’s where a shared visual planner changes everything. Not tucked away in someone’s diary or buried in a shared calendar that requires three clicks to find, but right there on the wall where everyone can see it. The kind of planning tool that answers questions before they’re even asked.
Our new magnetic acrylic monthly planner does exactly that. It’s an A4 clear acrylic board that gives you the entire month at a glance, mounted wherever it makes sense for your team, on the wall above the desk, on a filing cabinet, or in the kitchen where everyone congregates.
The Details That Make It Work
The planner comes with three erasable magnetic markers in black, red, and white, so you can colour-code however makes sense for your team. Urgent deadlines in red, team meetings in black, client events in white. Or however you want to organise it, there’s no prescribed system, just the flexibility to make it work for you.
The markers are magnetic, so they stick right to the board. No hunting around for a pen when you need to add something quickly. No excuses for not updating it. Because here’s the thing about shared planning systems: they only work if they’re genuinely easy to use. The moment something requires extra effort or a specific tool that’s gone missing, people stop using it. But when the markers live on the board itself, and updating takes five seconds? That becomes part of the daily rhythm.
More Than Just Your Team’s Planner
The clear acrylic design means this planner doesn’t look like typical office equipment. It’s got a modern, almost invisible quality that works in any workspace, from creative studios to corporate offices. It feels intentional rather than utilitarian.
Which makes it rather brilliant as a branded piece. Add your logo to the acrylic, and you’ve got something that lives on someone’s wall for an entire year (or longer). Not tucked in a drawer, not filed away, but genuinely used every single day.
We’re seeing companies include these in welcome packs for new employees, a practical tool that helps them get oriented with team schedules, whilst keeping your brand visible in their workspace. Others are using them as client gifts, particularly for project-based work where keeping everyone aligned on timelines matters.
Event merchandise is another natural fit. Conference attendees actually use these. They take them back to the office, mount them, and suddenly your brand is part of their daily planning routine.
When Practical Becomes Valuable
There’s that BPMA research we often mention - 40% of people say practical everyday products leave the most positive brand impression. This planner sits right in that sweet spot: genuinely useful, used regularly, and visible.
It’s not trying to be clever or gimmicky. It’s just solving a very real problem (staying organised as a team) in a way that actually fits into how people work. Which is exactly the kind of promotional product that people appreciate rather than tolerate.
The mounting screws are included, so there’s nothing extra to source. It goes straight up on the wall or any metal surface that makes sense. And because it’s acrylic rather than traditional whiteboard material, it’s got a more refined look that doesn’t feel out of place even in client-facing areas.
Making Organisation Visible
What we like about physical planners like this is that they make organisation a shared experience rather than an individual responsibility. When the month is visible to everyone, it becomes easier to spot conflicts, remember commitments, and plan ahead together.
Digital calendars are brilliant, but they don’t create that same shared awareness. You can’t glance across the room and instantly know what’s coming up. You can’t have those spontaneous conversations about upcoming deadlines because nobody can see them unless they’re specifically looking.
This planner bridges that gap. It’s what makes each month feel manageable when you can see the whole month laid out. It’s the reason someone remembers to prepare for Thursday’s meeting because they walked past it on Tuesday. It’s the shared reference point that keeps everyone aligned.
And when it’s got your logo on it, sitting on your client’s wall or your new employee’s desk? That’s not just brand visibility. That’s brand usefulness.
SUBMIT YOUR COMMENT