---
title: BPMA Launches Promotional Clothing Special Interest Group
description: The BPMA has launched a specialist interest group to highlight the importance of promotional clothing on your brand awareness.
image: https://blog.pellacraft.com/hubfs/Imported_Blog_Media/HR-Branded-Clothing-8.jpg
---

[![pellacraft](https://blog.pellacraft.com/hs-fs/hubfs/Pellacraft%20-%20LALI%20-%20DK%20Kwark%20-%20Red.png?width=469&height=135&name=Pellacraft%20-%20LALI%20-%20DK%20Kwark%20-%20Red.png "pellacraft")](http://pellacraft.com)

- [Blog](https://blog.pellacraft.com/)

[Research and News](https://blog.pellacraft.com/topic/research-and-news)

# BPMA Launches Promotional Clothing Special Interest Group

[By editor](https://blog.pellacraft.com/author/editor)

 March 17, 2017

- <https://twitter.com/intent/tweet?url={url}&text={title}>
- <https://www.linkedin.com/shareArticle?mini=true&url={url}&title={title}>
- <https://www.facebook.com/sharer.php?u={url}>

The BPMA has launched a special interest group for promotional clothing,  
 the CC Group - Putting Corporate Clothing first; with the aim to show users the benefits of branded clothing in marketing strategies. In terms of promotional clothing use, the UK lags behind the states with BPMA ![example of promotional clothing](https://blog.pellacraft.com/hs-fs/hubfs/Imported_Blog_Media/HR-Branded-Clothing-8.jpg?width=418&height=301&name=HR-Branded-Clothing-8.jpg)Director General Gordon saying "In The States most distributors attribute a third of their turnover to clothing but in the UK it's less than 10%"

So why is it important to start using promotional clothing? Well, at Pellacraft we believe in branded clothing so much we even have a video for you:

\[youtube=https://www.youtube.com/watch?v=dSfSisAUYHU&feature=youtu.be\]

You can see our article on [how brands use clothing](https://www.pellacraft.com/blog/using-promotional-clothing/) for more information. Shop our full range of clothing [here](https://www.pellacraft.com/products/clothing).

 

[All posts](https://blog.pellacraft.com)

###### About Author

[editor](https://blog.pellacraft.com/author/editor)

##### You might also like

![What's behind the certification?](https://blog.pellacraft.com/hubfs/Imported_Blog_Media/Ethical-Trading-Initiative-300x79.jpg)

[What's behind the certification?](https://blog.pellacraft.com/blog/whats-behind-the-certification)

 March 17, 2017

![Pantone Colour of the Year 2021](https://blog.pellacraft.com/hubfs/Imported_Blog_Media/PANTONE-17-5104.png)

[Pantone Colour of the Year 2021](https://blog.pellacraft.com/blog/pantone-colour-of-the-year-2021)

 March 17, 2017

![Living Wage; the basics](https://blog.pellacraft.com/hubfs/Imported_Blog_Media/History-of-the-Movement-LWW.jpg)

[Living Wage; the basics](https://blog.pellacraft.com/blog/living-wage-basics)

 March 17, 2017

##### SUBMIT YOUR COMMENT

[![Pellacraft - Leave a Lasting Impression](https://blog.pellacraft.com/hs-fs/hubfs/Pellacraft%20-%20LALI%20-%20DK%20Kwark%20-%20White.png?width=400&height=115&name=Pellacraft%20-%20LALI%20-%20DK%20Kwark%20-%20White.png "Pellacraft - Leave a Lasting Impression")](http://pellacraft.com)

- [Contact Us](https://www.pellacraft.com/contact-us)

- [News & Insights](https://blog.pellacraft.com)

- [Sign up to our news letter!](https://www.pellacraft.com/newsletter)

©2026. All rights reserved

<https://www.facebook.com/Pellacraft/> <https://twitter.com/Pellacraft1> <https://www.linkedin.com/company/pellacraft> <https://www.youtube.com/user/Pellacraft>